Back in August Google aquired On2, makers of the vp6 video codec used in the flash player in flash player 8. I noted at the time this had to be Google’s answer to the horrible codec wars the browser were all facing with HTML5, and opensourceing a codec would be the only answer. Today at Google’s IO event we got our answer.
So its time I pose another question. Today in Google’s IO event Unity3D played a small yet impressive part. Displaying native 3d in the browser (chrome of course) without a plugin, 3d on Android. Ill be blunt…. what are the chances of Google trying to aquire Unity3D to make an open 3d browser standard for others to adopt, in a similar way to the On2 acquisition.
Next question… Did Abode miss the boat. Roll back to december last year and some rather high profile flashers were saying Adobe should buy Unity3d. This stemmed from the fact they had been wanting 3D capabilities for so long and Adobe didn’t seem willing to offer them. I thought the same. I have seen clients consider 3d and try to achieve their dreams in the flash player but to be honest your dreams don’t have to be that big before the flash player falls short. But at the same time the Unity3D plugin didn’t have the install base for them to be comfortable. I saw at least a partnership as a perfect arrangement.
This is all based on that fact that the owners of Unity3D would be open to a partnership/acquirement, as I don’t think its a publicly traded company (correct me if Im wrong). Which may be why we see more of a partnering with google, but history shows, thats just not how Google rolls.
Regardless of all of this the guys at Unity3D have done an awesome job of bringing an awesome tool to the market, at the right time, with the right features. I am sure that if they continue to deliver the solution both developers and the people paying the developers want they will do fine on their own. If someone from Unity reads this please feel free to comment on your visions of 3d on the web past plugins.